Two Days, Two Stories, and a New Chapter
Last week was a whirlwind of conversations, connections, and shared excitement. Over two packed days, we welcomed friends from the gaming and technology press to two very different yet equally energizing moments. First came the Fortnite Türkiye press launch at The Game for Big Kids, led by Epic Games’ Emerging Markets Director Ozgur Ozalp, where the room buzzed with curiosity and sharp questions. The very next day, we shifted the scene to Moda Teras, where Monster Notebook hosted its first press event with Corporate Communications Manager Kayra Keri Küpçü and our own General Manager İlhan Yılmaz against one of Istanbul’s most striking views.
Behind the Scenes and On the Ground
Both events were the result of weeks of preparation. Our setimedia team worked closely with partners to shape each moment so it felt authentic, accessible, and worth attending. From aligning talking points with client goals, to ensuring a smooth flow for guests and creating the right space for informal conversations, the focus was always on connecting people to stories that matter. Tugbek Olek steered the ship with his usual precision, with Deniz Görmez keeping every moving part on course. The turnout reflected the effort, familiar faces from the press, supportive voices from across the industry, and the kind of discussions that continue well beyond the venue.
Looking Ahead with XPG in Türkiye
We start this week with fresh momentum. setimedia is now managing press communications in Türkiye for XPG, the gaming hardware brand from leading Taiwanese memory manufacturer ADATA. This partnership means we will be the point of contact for interviews, product information, and test requests for local media. XPG’s global presence and innovation in gaming gear make this an exciting addition to our roster, and we are ready to help bring their vision closer to the Turkish gaming community.
To everyone who joined us last week, and to the teams at Epic Games, Monster Notebook, and now XPG, thank you for trusting us to help tell your stories. The energy from these days is carrying us forward, and we are just getting started.
